noam yossef
In practice

The work, in the room.

Four engagements · designed, built, handed over.

Noam facilitating an outdoor leadership offsite by the sea, whiteboard reading empathy and dedicationThe leadership cohort dressed in white on the dock at sunset before the sailing activityNoam on a sailboat during the leadership programme offsite
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Executive Leadership Development · 2024 — 2026

A cohort of executives. Built into a leadership team.

Designed and ran a bespoke Executive Leadership Development Programme with the Board — CEO, CFO, and CHRO. No slide decks. No off-the-shelf content. No shortcuts. Built from scratch, around the real people in the room, with one question driving every decision: what does this group actually need to become?

How did we do it? They literally learned to sail — two boats, open water, every person a different role. Ran a live scavenger hunt through the streets of Amsterdam. Hiked to the edge of Europe — Cabo da Roca, Portugal, the westernmost point of the continent — because what you see from there, you cannot see from anywhere else.

Formal MD promotions at the close. But the real outcome? A group of executives who know how to lead together.

Noam at flatexDEGIRO group headquarters
Growth Architecture · 2025

Half the room had history. Half the room was new. All of them needed to move as one.

A C-level leadership team mid-transition — old and new leadership in the same room, at a moment where getting the foundations right would determine everything that followed.

One full day. A carefully designed process built to do what most organisations avoid: name the tensions, talk about trust, say the things that had been circling the room for months. No deflecting. No polite detours. Head on.

What they left with wasn't just a plan. It was a stronger, more self-aware leadership team — with real clarity on how they operate, honest agreements on who owns what, and the kind of foundation that makes everything built on top of it actually hold.

Infrastructure first. Then growth.

Noam on stage at the Women in Finance 2025 evening, microphone in hand, laughing
Women in Finance · Flagship Event · 2025

The brief: build something that lasts.

How do you create a real space for women to talk openly about money, investing, and financial confidence — without the jargon, pressure, or pretence that usually surrounds these topics?

Designed and built the programme end-to-end. Partnered with BlackRock. Brought in speakers with something real to say. Planned the evening, shaped the structure, created the conditions for what actually matters — honest conversations, meaningful connections, and the kind of real impact that stays with people long after they leave the room.

The room in Amsterdam was full of energy, curiosity, and openness that doesn't happen by accident.

But the real work was building it so others could carry it. Scaffolded the internal community, designed the cadence, handed it over to a team who made it their own.

Now a permanent fixture. Runs itself.

A boardroom table covered in colourful LEGO® bricks, a session in progressNoam facilitating a LEGO® Serious Play® session, completed models on the table
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LEGO® Serious Play® · Facilitation

A trained LEGO® Serious Play® facilitator.

Because the most honest thoughts get built with your hands before they get said out loud.

When you build, different parts of your brain activate. The hands know things the mouth hasn't found words for yet. LEGO® Serious Play® is a research-backed methodology that uses that — turns building into thinking, and thinking into breakthroughs that a whiteboard session never gets close to.

Give six people the same six bricks. Same instructions. Six completely different models. That's not a coincidence. That's your team. And what you can build goes far beyond what the bricks reveal — team identity, shared strategy, organisational dynamics, culture, a vision for what comes next. Every application technique unlocks a different layer of what a group knows but hasn't yet been able to say together.

I have seen people build what they truly feel in ways they didn't know they could express. Teams who'd been stuck for months, suddenly unstuck. Things that had never been said, finally on the table.

Sometimes the most powerful thing in the room is a handful of bricks.

If your brief looks like one of these

The next thirty minutes are usually enough
to know if this is the right fit.